If you've seen stylish, bear-shaped figures on shelves or in sneaker boutiques, you're likely looking at a Bearbrick. What started as a simple toy in Japan has exploded in popularity across the United States. Today, Bearbricks are must-have collectibles for art lovers, streetwear fans, and pop culture enthusiasts alike.
What is a Bearbrick?
A Bearbrick (sometimes written as Bearbricks when referring to multiple figures) is a collectible designer toy produced by Medicom Toy, a Japanese company. Each Bearbrick features a cartoon-like bear design with a simple body structure and movable joints. They come in different sizes:
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100% (about 2.75 inches tall)
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400% (11 inches)
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1000% (28 inches)
Despite their playful look, Bearbrick toys are anything but basic—they’re often considered pieces of modern art and are displayed in homes, stores, and galleries.
Types of Bearbricks: A Wide Variety for Every Collector
Bearbricks are known for their incredible range of designs. Here are some of the most sought-after types:
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KAWS Bearbrick: Created in collaboration with the world-renowned artist KAWS, these figures are highly collectible and known for their signature “XX” eyes.
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BAPE Bearbrick: A partnership with the legendary Japanese streetwear brand A Bathing Ape (BAPE), these feature bold camo prints and street-inspired aesthetics.
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Bateman Bearbrick: Inspired by Patrick Bateman from American Psycho, this edition appeals to fans of cult films and edgy art.
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Artist Series: Collaborations with artists like Andy Warhol, Basquiat, and Keith Haring.
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Pop Culture Themes: Bearbricks featuring characters from Marvel, Star Wars, DC Comics, and anime.
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Fashion Collabs: Limited editions with brands like Nike, Chanel, and Supreme.
The variety is endless, making Bearbricks perfect for collectors who want to express their unique style.
Bearbrick Toys: Art Meets Collecting
Although they’re called “toys,” Bearbrick figures are more like modern-day art pieces. Each release is produced in limited quantities, often in collaboration with artists or major brands, which makes them highly collectible.
Collectors in the U.S. treat Bearbricks similarly to sneakers or artwork. Some models appreciate in value and sell for thousands of dollars, especially in the 1000% size category. Whether you’re a casual fan or serious investor, Bearbricks offer a mix of culture, design, and rarity.
Where to Buy Bearbricks in the United States
Looking to add a Bearbrick to your collection? Here are the best places to shop:
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StockX & GOAT – Trusted marketplaces that verify authenticity before shipping.
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eBay – A wide variety, but be careful of fakes—always buy from top-rated sellers.
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Streetwear Boutiques – Stores like Undefeated, Bodega, and RSVP Gallery sometimes stock exclusive Bearbricks.
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Specialty Retailers – Some high-end design shops and museum stores carry limited-edition Bearbricks.
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Medicom Toy Distributors – Occasionally, direct drops happen through official partners.
How to Legit Check Bearbricks
With popularity comes counterfeits. Here’s how to spot a real Bearbrick:
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Packaging: Original Bearbricks come in high-quality boxes with clear, crisp logos.
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Markings: Authentic figures often have “Medicom Toy” printed on the back or feet.
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Build Quality: Real Bearbricks have smooth joints, detailed prints, and feel solid in hand.
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Hologram or Serial Code: Some limited editions include authenticity stickers or certificates.
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Buy from Verified Sellers: The best way to avoid fakes is to purchase from well-known platforms.
If you're unsure, compare your Bearbrick to verified listings or consult a collector’s forum.
FAQs About Bearbricks
What’s the difference between Bearbrick and Bearbricks?
“Bearbrick” refers to a single figure. “Bearbricks” is simply the plural form.
Are Bearbricks toys or art?
While they are technically toys, Bearbricks are widely considered modern art pieces, often displayed like sculptures or design collectibles.
Why are Bearbricks so expensive?
Limited availability, artist collaborations, and cultural relevance make certain Bearbrick toys valuable and collectible.
Which Bearbricks are best for investment?
Limited editions like the KAWS Bearbrick, BAPE Bearbrick, and rare artist collabs are top choices for collectors.
Can kids play with Bearbricks?
Bearbricks are primarily made for adult collectors and aren’t designed for rough play by children.
Final Thoughts
Whether you’re eyeing your first Bearbrick or looking to expand your collection, there’s never been a better time to jump into this exciting world. From bold streetwear designs like the BAPE Bearbrick to pop culture icons like the Bateman Bearbrick, there’s a Bearbrick out there that speaks to every kind of collector.
Just remember—buy from trusted sources, learn how to legit check Bearbricks, and most importantly, collect what you love.